Lucie Ost
Digital product designer and design manager based in Dresden, Germany.

Agenda
Innovation
The holy grail. Grows from diversity of experiences, curiosity, and dedication.
Strategy
The art of achieving one's goals in the face of uncertainty, while respecting the larger ecosystem.
Making
The process of testing hypotheses and solving the product puzzle using tools available at the moment.
Selected Projects
Oracle NetSuite feat. Redwood Design System
2023+, Oracle NetSuite • UX design
I currently work as a principal experience designer in a team that ensures the Redwood design system works smoothly within the resource management context. The templates and patterns we produce are the future of ERP systems in the next decade.


Content Personalization via API
2016–2017, Kontent.ai • Product design
I worked as a product designer on Kentico's next-generation content hub before the company spun it off as Kontent.ai. The goal of our innovation team was to demonstrate readiness to deliver innovative marketing capabilities in months, not years.
Marketing Tools Redesign
2014–2016, Kentico • UX Redesign
At Kentico, I worked as part of an agile engineering team. Our largest project was an overhaul of the online marketing functionality. I conducted research on jobs to be done and users' main workflows, incorporating those insights into the new designs.

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©2025 Lucie Ost